Lagom Design

Lagom Design

LAGOM DESIGN, founded 2007 in Brighton, England. 

Lagom, a Swedish word with no exact translation, meaning not too much, not too little, but exactly right.

That quiet philosophy of balance runs through every card, wrap and object the studio makes — each one hand-picked from independent illustrators around the world, printed with care, and chosen for the simple, hard-to-define feeling of being just right.

Designed in Brighton · Independent illustrators · Thoughtful, balanced design
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  • Palampore Mulberry Decorative Floral Gift Wrap

    Palampore Mulberry Decorative Floral Gift Wrap

    Palampore Mulberry Decorative Floral Gift Wrap

    Lagom Design
  • Balmoral Aqua Decorative Deer Gift Wrap

    Balmoral Aqua Decorative Deer Gift Wrap

    Balmoral Aqua Decorative Deer Gift Wrap

    Lagom Design
  • Butterfly Cage Thank You Card

    Butterfly Cage Thank You Card

    Butterfly Cage Thank You Card

    Lagom Design
  • London Illustrated Map Metallic Gift Wrap

    London Illustrated Map Metallic Gift Wrap

    London Illustrated Map Metallic Gift Wrap

    Lagom Design
  • Champagne Tower Mini Card

    Champagne Tower Mini Card

    Champagne Tower Mini Card

    Lagom Design
  • Thank You Teacher Mini Card

    Thank You Teacher Mini Card

    Thank You Teacher Mini Card

    Lagom Design